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Steak n Shake Pioneers Bitcoin Adoption in Fast Food with Strategic Reserve

Steak n Shake Pioneers Bitcoin Adoption in Fast Food with Strategic Reserve

Published:
2025-11-09 06:20:22
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In a groundbreaking move, Steak n Shake has become the first major U.S. restaurant chain to allocate all Bitcoin payments directly into a corporate treasury reserve, marking a significant step in cryptocurrency adoption within the fast-food industry. The 91-year-old fast-food giant announced the creation of a Strategic Bitcoin Reserve (SBR), reinforcing its commitment to Bitcoin as both a payment method and a core balance sheet asset. This initiative builds on the chain's May rollout of Bitcoin payments, showcasing its forward-thinking approach to integrating digital assets into its financial strategy. As of November 2025, this bold move highlights the growing acceptance of Bitcoin in mainstream commerce and sets a precedent for other companies to follow. The establishment of the SBR not only solidifies Steak n Shake's position as a leader in crypto adoption but also underscores the potential for Bitcoin to become a standard in corporate treasury management. This development is a clear indicator of the increasing confidence in Bitcoin's long-term value and its role in the future of finance.

Steak n Shake Establishes Strategic Bitcoin Reserve, Pioneering Crypto Adoption in Fast Food

Steak n Shake has made history as the first major U.S. restaurant chain to allocate all Bitcoin payments directly into a corporate treasury reserve. The 91-year-old fast-food giant announced the creation of a Strategic Bitcoin Reserve (SBR), solidifying its commitment to cryptocurrency as both a payment method and a core balance sheet asset.

The move builds on the chain's May rollout of bitcoin acceptance across hundreds of U.S. and European locations—a decision that halved payment processing costs while earning cult status among crypto enthusiasts. Now, every Bitcoin-denominated transaction automatically flows into the company's growing digital asset holdings.

In a nod to Bitcoin's open-source roots, Steak n Shake will donate 210 satoshis per 'Bitcoin meal' to the Open Sats Initiative. These micro-contributions directly fund developers maintaining the network's infrastructure, blending commerce with ecosystem support.

Bitcoin Marks 17th Anniversary as Market Eyes $100K Support Level

Bitcoin celebrates its 17th year since the publication of Satoshi Nakamoto's whitepaper, a milestone that underscores its transformative impact on decentralized finance. The cryptocurrency now faces a critical test as traders watch whether it can sustain support above the psychologically significant $100,000 threshold.

Market analysts note the potential for a capitulation phase before the next major upward movement. The crypto community commemorates the occasion, with industry figures like Simon Gerovich highlighting Bitcoin's enduring legacy since its Halloween 2008 debut.

U.S. Treasury Secretary Praises Bitcoin's Resilience in Policy Shift

Washington's stance on Bitcoin has undergone a dramatic reversal. Treasury Secretary Scott Bessent publicly acknowledged the cryptocurrency's enduring strength, calling the Bitcoin network "more resilient than ever" in a social media post. This marks the first time a sitting U.S. Treasury official has recognized Bitcoin beyond its speculative reputation.

The comments represent a seismic shift in regulatory perception. Where policymakers once viewed cryptocurrencies as threats to financial stability or tools for illicit activity, Bessent framed Bitcoin as a system worthy of study. His remark that "@SenateDems could learn something from that" underscores the changing political winds.

This development follows years of regulatory hostility toward digital assets. The so-called "Operation Chokepoint 2.0" saw banks sever ties with crypto businesses and startups struggle for basic banking services. Bessent's endorsement suggests a potential thaw in Washington's adversarial approach to cryptocurrency regulation.

Elon Musk Unveils X Chat: A Decentralized Messaging Rival to WhatsApp with Bitcoin-Inspired Encryption

Elon Musk's relentless innovation streak continues with the announcement of X Chat, an encrypted messaging service designed to challenge WhatsApp's dominance. The new platform leverages decentralized, peer-to-peer encryption modeled after Bitcoin's architecture—eliminating central servers and data collection for targeted ads.

Musk explicitly criticized WhatsApp's "hooks" that allow message analysis for commercial purposes. X Chat aims to surpass competitors like Telegram and Signal by removing all algorithmic interference while integrating seamlessly with X's evolving super-app ecosystem of AI, cryptocurrencies, and financial services.

The MOVE strategically targets Meta's messaging stronghold. By adopting Bitcoin's decentralized principles, X Chat could appeal to crypto-native users seeking privacy-focused communication—potentially driving adoption of blockchain-based solutions across Musk's interconnected platforms.

California Fines Bitcoin ATM Operator Coinhub $675K for Consumer Protection Violations

California regulators have imposed a $675,000 penalty on Coinhub, a Bitcoin ATM operator, for systematically violating state consumer protection laws. The Nevada-based company exceeded transaction limits, overcharged customers, and failed to provide legally mandated disclosures through its cryptocurrency kiosks.

The enforcement action marks California's fourth crackdown on non-compliant crypto ATM operators this year. Coinhub's machines accepted cash transactions exceeding $10,000—ten times the legal $1,000 daily limit—with particular impact on senior citizens. The company also neglected to print complete receipts showing operator details and pricing sources.

"Crypto kiosk operators in California are on notice," warned DFPI Commissioner KC Mohseni. The regulator emphasized its commitment to protecting consumers while acknowledging legitimate industry participants. This case highlights growing regulatory scrutiny of physical cryptocurrency infrastructure as adoption expands.

Bitcoin Eyes $250,000 Surge as Bullish Pennant and Fed Boost Spark Rally

Bitcoin's price action is under intense scrutiny as traders spot a bullish pennant formation on daily charts, signaling potential for a significant upward move. Analysts project a breakout could propel BTC toward $134,000 in the short term, with some ambitious targets reaching $250,000 by December—a 127% surge from current levels.

Charting analyst Cas Abbé notes the critical juncture: 'Next week is crucial. Bulls expect upside, bears anticipate more pain.' The consolidation around $110,000, coupled with rising trading volumes, suggests accumulating momentum. This Optimism follows October 2021's record 89% monthly gain, though the projected rally would require unprecedented acceleration.

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